🔱#1 - Are you wasting your weekend?
🔱#1 - Are you wasting your weekend?
Spend this weekend connecting with someone outside of your domain!
Hello fellow PMs, developers & designers!
Hope you’re having a lovely start to your weekend. This week, I want you to ask yourself — Are you wasting away your weekend? Has the stress of the week made you give up on the weekend? To sleep in?
If yes, get up! Go out and acquire a new perspective! Talk to people outside of your domain. There are problems out there in the world that need solving! You won’t find it if you only interact within your comfort zone!
I recently had a conversation with a CHRO of a bio-pharmaceutical company, where he explained the challenges in innovation and organization structure. We spoke about the gaps in the industry and how those can be solved not just by tooling, but also through process engineering. Existing innovations in people analytics and AI were also discussed. We both went away with a new view on things.
It’s refreshing to gain a new perspective! Go out and get yours today.
Last week in Product Thoughts
I’ve recently started jotting down daily product thoughts. These are not limited to product managers only — no matter your domain, I think there is something for you.
Here is a recap of the last 7:
Seek perfection in your thoughts. Seek haste in your actions.
Find balance between seeking insights & beating insights from data.
Start your day with an ambition to do something awesome. Make that your focus.
These are available on Twitter at 11am IST everyday. Be sure to follow OR you can expect a recap every week in your inbox.
Interesting Tech of the Week
I recently discovered that you can have interactive content in emails through AMP. While I have to still research and run a POC on this (output of which will be available on Medium) I find it fascinating that marketers can now provide a level of interaction within emails.
The best example of this is Wordle-mail, where you can play Wordle in your inbox, without leaving your Gmail.
Given that it is AMP, I’m guessing the support is only for Gmail for now, with other ESPs adopting this as it becomes more popular.
Side note: If you like Wordle & are struggling, try this out: https://wordle-assistant.herokuapp.com/ . This may not make you better, but it will get you there.
Interesting Design of the Week
Website: https://www.dillinger.tv/
What I like about it
Custom cursor - The cursor is contextual, telling you the action that it will take on click. It’s also really smooth.
Font animation - The kerning (space between letters) changes on hover and on selection. I love the way the animation plays out. Maybe a cubic bezier?
Color contrasts - I’m a big fan of B&W. I love the contrast choices made here.
Interest Data Point of the Week
I went on a rant on Linkedin after sitting through a marketing meeting on Customer Value Management. There is an incorrect notion that in the offline space for FMCG goods, loyalty matters. I believe more often than not, it’s down to convenience. Our choices of cinema/grocery store/mall is driven by convenience rather than loyalty.
And I don’t mean convenience, just in terms of physical convenience - but also monetary, experiential and quality. The poll results, so far:
Niche items have loyalty for the quality that they promise. I’m aware of forced inconvenience that certain brands peg into their products, only to be chosen by those who consider that inconvenience to be an indicator of their uniqueness. Why else would be these heels sell:
That’s it for this week. Stay tuned for next week! Join the conversation on Twitter & Linkedin or here on Substack.
Also, shameless plug: If you found this newsletter useful, please share it with your community. It would be of help to others & a great validation for me.
Much love,